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Methods

The right method for any question

medupha makes use of all common qualitative and quantitative data research methods used in market research.
The selection of a method for your project depends on its individual objectives, orientation, and scope.

  • Personal, face-to-face interviews
  • Telephone interviews
  • Online data collection
  • Written surveys
  • Group discussions / focus groups
  • In-depth interviews
  • Expert interviews
  • Workshops
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